The Brief
St John WA needed people to understand that no matter their current skill they could improve their first aid skills with a course.
The Solution
Using a true story as the basis of the scenario, we decided to expand on the life of the first responder depicted to build a better connection with our audience.
Accolades
AdForum Top 5 PADC 2024 - Silver (Film - Up to 60”) PADC 2024 - Silver (Film for Good)
